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"If our community of Web professionals has demonstrated anything it’s that amateurs can become professionals by participating diligently in the informal peer review system of the empirical Web. By testing ideas and solutions, publishing results openly, and providing review and feedback, we have grown into a profession. The crucial ingredients are the free sharing of knowledge, and our own curiosity. Paywalls retard sharing, and inhibit curiosity. The €208 for the three ‘online only’ issues of the 2012 Information Design Journal are one example of many. If the academic publishing industry had been the de facto route to sharing our experiments I would not be a web designer today. I would simply not have been qualified enough to be published, and would have struggled to find the money to buy the journals holding your research."